some of my work.

Launching Honestly (now shop.firi) on X. growth

785k impressions. 1,500 sign-ups. 40 creators. The campaign that made @AskHonestlyAI everyone's go-to skincare expert.

Reports made for engineers, by engineers. content

Dormant talent pool. 28% more applications per listing. 30% more sign-ups. How I got engineers to start trusting Flexiple again.

The Startup Game. content

8 games. 350+ newsletter subs per game. The lead gen format nobody skipped.

Finshots College Weekly Programme. growth

7 colleges. 23k subscribers in 3 months. How I made college students fan over Finshots again.

The TopHire Blog. content

Built the company's first blog. 12 hiring guides. This was my first marketing job out of college.